#LOUD TV COMMERCIALS TO GET SCRUTINY TV#

Once the act is signed into law, advertisers (who'll have to pony up for the gear necessary to keep their commercials in compliance) will have a year to meet the new requirements, or face the consequences - including, I'm hoping, having to sit through their own bone-rattlingly loud ads.

#LOUD TV COMMERCIALS TO GET SCRUTINY TV#

Thanks to the CALM Act, the Federal Communications Commission will mandate that advertisers limit the volume of their commercials according to a new set of uniform standards for TV sound levels.

The latest vote hammered out some slight differences between the two bills before sending a unified version to the Oval Office. Anna Eshoo, D-Calif., on Thursday night, just a couple of months after the Senate passed its own version of the bill. If you watched the commercial on pay TV, the channel number on which you saw it and the cable programmer or network. Which TV station (by call sign and/or channel number and the station's community) or pay TV provider transmitted the commercial. The name of the TV program during which it aired. TV remains a leading way Australians receive news and current affairs. The date and time you saw the commercial. The House approved a final version of the CALM Act, sponsored by its longtime champion, Rep. relationship between the government and the press, magnifying scrutiny of those. (Let's face it - the President would have a real insurrection on his hands if he didn't sign off on this thing.) 38 From Comparative to Superlative In 2008, Lexus had its advertising pulled. It may be acceptable in your house to have foul language spoken but it is not tolerated in my house. the 'CALM' Act, and the bill is on its way to President Obama's desk for his almost-certain signature. Don't know - it seems to have been a military game An advert thrust onto my screen while watching a star singing. Had it up to here with those REALLY LOUD ads on TV - you know, the ones where you end up frantically rooting around your sofa for the remote? Me too, and so have otherwise warring lawmakers on Capitol Hill.Ĭongress has finally approved the Commercial Advertising Loudness Mitigation Act, a.k.a.

Loud tv commercials to get scrutiny